LeBron James: “The Cavs Have An Edge”: What Does It Really Mean?
June 1st, 2010 by Alex Tichenor Leave a reply »LeBron James has broken the silence about his impending free agency in July.
In an interview with Larry King (that hasn't aired yet), when asked if the Cavs had an edge in signing him, James said, "absolutely."
Many people have conspired that LeBron will leave for Chicago (most likely) or a place like Miami or New York. But Cleveland clearly makes the most sense, and LeBron is realizing that.
LeBron is a business man along with being a basketball player, and wants to build his "brand" as big as he possibly can. This is the main reason many experts have suggested he would go to New York, but ironically, the best way LeBron can remain as likable as he is now and the best thing for his "brand" is to stay in Cleveland.
If he left Cleveland, he would be treated as a traitor there, but not only there. Every team's fans, besides the one that landed him, would view him as a traitor and his public perception would take a fairly sizable hit.
Being an icon is about being likable, and if LeBron leaves Cleveland, he loses his likability. LeBron is the league's biggest icon right now, and perhaps the only reason Kobe ...
Read Full Article at Bleacher Report - NBA
Article written by Alex Tichenor
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