It appears as though Adidas is close to landing the new face (and beard) of the company as Nike is reportedly unwilling to match the huge offer its competitor made to Houston Rockets superstar James Harden.
ESPN's Darren Rovell first reported Aug. 3 that Adidas offered Harden a 13-year, $200 million deal in an effort to pry him away from Nike. According to TMZ, Nike reportedly won't get into a bidding war with Adidas over the three-time All-Star's endorsement.
Per NBA on ESPN, citing data from Forbes.com, the reported deal will put Harden among the NBA's elite with regard to endorsement dollars:
After news of the offer initially broke, Adidas spokesman Michael Ehrlich commented in a statement on Adidas' decision to make an aggressive play for the MVP runner-up, according to Rovell:
We've invited James Harden to join Adidas. We're a brand of creators and he truly embodies what that means with his approach to the game, his look and his style on and off the court. He's coming off a historic season where he won the scoring title and was voted MVP by his peers. His connection with fans is u ...
Read Full Article at Bleacher Report - NBA
Article written by Mike Chiari
James Harden’s $200 Million Adidas Offer Reportedly Won’t Be Matched by Nike
August 11th, 2015 by Mike Chiari Leave a reply »
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