They were comfortable socks, but mostly, it was about the logo at first.
If you spend enough time around NBA players, that’s what you’ll hear the most when it comes to their highly coveted socks. Players are constantly asked by their wives, girlfriends, family members and friends to get them pairs of the legendary NBA footwear.
“For me it was mostly about having the NBA logo on when I’m wearing my sneakers,” Dwyane Wade told Bleacher Report. “It wasn’t even about the sock. When you’re young, you don’t grow up caring about the socks. It’s all about the shoes. But you want to feel like an NBA player, and there are certain things that make you feel that way, even something as small as the logo on the socks. It’s a big deal.”
When he had his predraft workout with the Miami Heat in 2003, Wade couldn’t wait to get his hands on some pairs of those socks. But the Heat’s trainers forbade players from wearing them because of the effect that cotton can have on their feet in high-intensity workouts.
It was an unpleasant surprise.
Read Full Article at Bleacher Report - NBA
Article written by Sean Highkin
NBA’s Next Uniform Evolution Is All About the Socks
November 4th, 2015 by Sean Highkin Leave a reply »
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